I never knew one could look so cheery singing about dwindling hope.
Leave it to Geordie Joe McElderry to pull it off in the music video for Ambitions, a cover of Norwegian band Donkeyboy's #1 song. The X Factor winner took to fist pumping and hands in the air cheesy choreography, doing what seems like a cross between Glee and High School Musical.
The Donkeyboy video is also worth showing:
Ambitions will be released on October 10th, followed by the album Wide Awake on October 25th.